About Us

Studio Seagraves, led by Amber Seagraves, is a brand and eCommerce consultancy that helps luxury and premium fashion, home, and lifestyle brands improve their positioning, strengthen their digital presence, and grow revenue online.

YOU'VE BUILT SOMETHING WORTH BELIEVING IN.

The gap is between where your brand is and where it should be performing. Most premium brands don't have a product problem. They have a strategy problem. The brand identity isn't cohesive. The eCommerce experience doesn't convert. The agencies aren't aligned. And there's no strategic voice connecting it all together.

That's the gap Studio Seagraves was built to close.

Amber Seagraves

BRAND STRATEGIST & ECOMMERCE CONSULTANT

Amber Seagraves is a brand and eCommerce strategist helping premium lifestyle, home, fashion, and jewelry brands build stronger identities, higher-performing digital experiences, and more profitable online businesses.

Amber began her career in New York at Ralph Lauren, working across the Women’s and Polo Knit divisions, then went on to Guess Jeans, London, and Los Angeles, building a global perspective on how premium brands think about identity, quality, and growth before founding Studio Seagraves. Her early career was spent developing product, giving her a designer’s eye for materials, merchandising, and brand extensions that most strategists never have.

Across a wide range of brand, business development and eCommerce engagements, Amber has worked directly with founders, marketing executives, and leadership teams as a trusted strategic partner. She helps brands define their positioning, build their digital roadmap, lead branding and web design engagements, and orchestrate the right agency and creative partners to execute with precision. For brands on Shopify and Shopify Plus, she brings rare fluency in both the strategic and technical dimensions of the platform.

This is not execution work. It is the thinking, the direction, and the leadership that makes execution successful.

WHAT WE DO

  • Brand Strategy and Positioning
  • eCommerce Strategy and Optimization
  • Fractional Creative Direction
  • Digital Brand Development
  • Shopify and Shopify Plus Strategy
  • Agency Selection and Creative Oversight
  • Business Roadmapping and Growth Planning
  • Conversion Rate Optimization
  • Klaviyo and Email Marketing Strategy

WHO WE WORK WITH

Studio Seagraves works with ambitious brands from hair care to furniture to luxury jewelry, and anywhere in between, ready to close the gap between how their brand looks and how it performs online. These clients need a strategic partner, not another vendor.


HOW WE WORK

Every engagement begins with a conversation. Studio Seagraves takes time to understand your brand, your business, and where the gaps are before recommending a path forward.

Engagements are available as strategic consulting sessions, ongoing fractional partnerships, or project-based brand and eCommerce strategy. For brands ready for a full digital transformation, Amber leads the process from vision through launch, partnering with best-in-class development and creative teams.

No packages. No cookie-cutter scope. Just clear strategy, refined taste, and a genuine investment in your brand's growth.

Studio Seagraves works with a trusted network of development, creative, and marketing partners, identifying the right partners, leading the relationship, and holding the strategic vision throughout.